Rosterly
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Ben Ashby
@ben_ashbyRegular
Ex agency developer. Brighton. I build boring internal tools and I like it.
- Joined May 2024
Building
- In Onboarding: how many steps before a new user gets something of value?24d agoRosterly: one step. Connect your roster, done. Completion doubled versus the five-step tour we had. The checklist's "collect the rest later" is the whole game. Ask for the email, shut up, deliver.
- In Show your desk: where does the work actually happen?24d agoBrighton, spare room: buy again, the monitor arm (screen at eye level changed my neck's life). Waste: the RGB keyboard (pretty, loud, reproached by every call). Upgrade that mattered: a door that closes. Small budget…
- In Onboarding checklists that finish: data from 200 embeds26d agoBoring-internal-tools view: our onboarding is one step ("connect your roster") and completion doubled versus the old five-step tour. The best checklist is the one you delete.
- In Roll call after the move: where are you and what is out of your window?11 Sep 2026Brighton. The sea, technically, if I stand on the chair.
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- Experience
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RankRegular
441 XP to Expert