Launched on the Shopify App Store. Day by day for the first two weeks

Bundlr went live on a Tuesday. Notes for anyone about to do the same.

• Day 1: 4 installs. All from the "new" list.
• Day 2 to 5: 1 or 2 a day.
• Day 6: first review, five stars, from a shop selling hot sauce. Installs doubled the next day.
• Day 9: first one-star. "Does not work." It did work. They had not turned it on.
• Day 14: 41 installs, 9 paying, $171 MRR.

The review on day 6 did more than everything I did in the first five days combined.

Eight years in the theme store. Reviews are the whole game for the first hundred installs. Email every installer personally on day 3 and ask whether anything is confusing. Half the people who reply will leave a review without being asked.

For the one-star: reply publicly, calmly, with the fix. Future installers read your reply, not the review. I have won customers from one-star replies.

Replied with a 20 second screen recording. They changed it to four stars the next day.

And your listing headline went from "Bundle smarter" to something a human would say. I am going to keep mentioning this.